From b1abef3f99d8556dd44a1421e80ee128d95d33bf Mon Sep 17 00:00:00 2001 From: Genesis Izzo Date: Mon, 1 Sep 2025 02:35:34 +0800 Subject: [PATCH] Add 'Recognized Simply because The Daisy Ad' --- Recognized-Simply-because-The-Daisy-Ad.md | 9 +++++++++ 1 file changed, 9 insertions(+) create mode 100644 Recognized-Simply-because-The-Daisy-Ad.md diff --git a/Recognized-Simply-because-The-Daisy-Ad.md b/Recognized-Simply-because-The-Daisy-Ad.md new file mode 100644 index 0000000..fbd0455 --- /dev/null +++ b/Recognized-Simply-because-The-Daisy-Ad.md @@ -0,0 +1,9 @@ +
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Recognized simply as the "daisy advert," the minute-long slot was created by the promoting agency Doyle, Dane and Bernback on behalf of President Lyndon Johnson, who was looking for re-election in opposition to Republican Arizona Senator Barry Goldwater in 1964. It begins with a little bit lady counting petals on a daisy, and the camera progressively zooms in toward her pupil, which reflects a mushroom-cloud explosion. The daisy ad was so efficient at jabbing Goldwater with oblique, but threatening, rhetoric, that it has been cited as the primary attack ad in U.S. Not surprisingly, Goldwater responded with outrage, accusing the Johnson campaign of harping on folks's fears of nuclear warfare, however it was too late. The age of the assault advert had come to stay. The novel trick labored, and Benton narrowly received re-election. Two years later, the 1952 presidential race cemented political commercials as a cornerstone characteristic of election campaigns. Since the daisy ad days, political advertising has turn into extra pervasive, as well as increasingly destructive with every election cycle, it appears.
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